Public Relations and Communications Apprentice

• Public Relations & Media Relations

Assist with preparing media monitoring reports and evaluating campaign performance.
Monitor media coverage and prepare reports on publicity outcomes/ coverage.
Support media enquiries and maintain media contact databases.
Research journalists, influencers and stakeholders to support outreach activities.

• Content Creation

Produce written content - articles, blogs, internal communications and social media posts.
Support creation of multimedia content, including photography, video and audio materials.
Ensure all content is accurate, accessible, engaging and aligned with the Institute's brand guidelines.

• Digital Communications

Assist in managing social media outputs – posting, tagging, sharing.
Monitor engagement metrics and contribute to performance reports.
Edit and maintain Institute webpages and intranet content under supervision.

• Campaign Support

Assist in planning and delivering communication and public relations campaigns.
Support planning and delivery of stakeholder engagement and outreach activities.
Help coordinate events, launches, community engagement activities and promotional initiatives.
Support campaign evaluation and reporting.

• Internal Communications

Assist in developing communications that inform and engage employees via The Bull.
Support the production of internal announcements and staff updates.
Contribute ideas to improve employee engagement and communication effectiveness.

• Administration & Stakeholder Support

Maintain communication records, databases and documentation.
Coordinate meetings, events and project activities as required.
Build positive relationships with colleagues, suppliers, media contacts and stakeholders.