Sales Apprentice

Learn the technical aspects of steel stockholding and train in a range of commercial processes, including sales, customer service and account management. The aim is to become capable of maximising company revenue by attaining new customers and processing customers’ orders, ensuring all aspects meet the requirements of the customer and the company. Skills and experience will be acquired through on-the-job training and completion of an apprenticeship qualification, resulting in a professional approach to selling.

Main Role and Responsibilities:

• Build, develop and maintain good working relationships with existing customers, responding to requests efficiently and courteously


• Gathering market and customer data/information


• Prospect for new business by contacting potential customers and promoting the benefits of making purchases with Hall & Pickles as opposed to other companies


• Negotiate terms of an agreement, closing sales and variations in price, delivery and specifications


• Liaise with suppliers to check on the progress of existing orders


• Check quantities of goods in stock


• Record sales and order information using company systems


• Monitoring own sales performance, aiming to meet or exceed targets


• Make accurate, rapid cost calculations and provide customers with quotations


• Scan and print dispatch documents


• Goods inwards administration


• Understand and aim to pre-empt the individual needs of each customer


• Carry out prompt calls to develop and expand business with existing customers


• Carry out proactive sales calls to prospective customers, including cold calling and pitching products, whilst maintaining a good working relationship with new contacts


• Promote current and new product lines to prospective and existing customers


• Process customer orders and follow up on quotes, outstanding orders, etc.


• Liaise with customers to successfully resolve any potential issues and increase sales revenues as appropriate


• Provide high levels of customer service to achieve customer complete satisfaction


• Once trained, work to exceed KPI’s set and personal sales targets

Other Duties:

• Liaise with the wider Wombourne sales team, along with other company departments and head office as required


• Carry out any other duties and responsibilities within your capabilities, as directed by your line manager and/or other senior managers


• Attend relevant meetings and training events as required, with a view to continually improving your own performance


• Ensure own health and safety and that of other employees is not put at risk by their actions


• Follow company policies and procedures at all times

This list cannot be considered a complete list of responsibilities and may be asked to carry out further or alternative duties at any time.