Marketing Engagement Assistant Apprenticeship

Working closely with colleagues across the organisation, the apprentice will gain hands-on experience in content creation, social media management, marketing campaigns, website updates and stakeholder engagement. The role also includes supporting the promotion and delivery of events, helping to raise awareness of the organisation’s products, services and membership offering. This apprenticeship provides the opportunity to develop practical skills and knowledge in marketing, communications and customer engagement within a professional environment.

PURPOSE OF ROLE

You’ll be part of the comms and marketing team working closely with departments across the business to:

• Support marketing, comms, PR and events operations


• Increase our presences on social media, increasing followers and engagement


• Ensure consistent messaging and brand across all points of engagement

KEY TASKS

• Creatively support the development, planning and delivery of:
  
  
  
  • Marketing and comms campaigns and plans, across various platforms
  
  
  • Content creation; social media activity, graphics, videos and written content
  
  
  • Marketing and sales activity
  
  
  • Promoting membership, products and services
  
  
  
  


• Champion social media utilisation, usage, and best practice; including supporting colleagues and managing our social networks, with a focus on LinkedIn


• Lead social media platform management including:
  
  
  
  • Responding to comments, messages and enquiries
  
  
  • Engaging existing and new followers and accounts
  
  
  • Managing ad-hoc content requests from internal and external stakeholders
  
  
  • Identifying trends, technologies and ways of working
  
  
  
  


• Support day-to-day management of website content and enquiries.


• Alongside delivering all marketing and promotional activity for our prominent events programme, you’ll be supporting the delivery of some events, including, but not limited to:
  
  
  
  • Preparation and administrative support
  
  
  • On-the-day event support and delivery
  
  
  • Post-event engagement including social media and email follow-up