Level 3 Marketing Apprentice

Key Tasks & Responsibilities

Content Creation

• Research, write and publish HR-related blogs covering topics such as employment law updates, recruitment, employee wellbeing, leadership, performance management and workplace trends.


• Create engaging social media content 


• Develop and write video scripts for short-form and long-form content.


• Create graphics, videos, reels, carousels and other digital assets to support campaigns.


• Repurpose content across multiple platforms to maximise reach and engagement.


• Monitor industry news and identify topical content opportunities.

Social Media Management

• Schedule and publish content across all social media platforms.


• Develop and maintain a content calendar.


• Respond to comments, messages and audience engagement where appropriate.


• Monitor performance metrics and recommend improvements.


• Grow followers, engagement and brand awareness through organic social activity.

Website & SEO

• Support website updates and content management.


• Optimise content for search engines (SEO).


• Conduct keyword research to identify opportunities for website traffic growth.


• Create landing pages to support campaigns and lead generation initiatives.


• Monitor website analytics and user engagement.

Email Marketing & Campaigns

• Assist in the creation of email marketing campaigns and newsletters.


• Support the promotion of HR services, training courses, events and webinars.


• Build and maintain marketing databases.


• Track campaign performance and prepare reports.

Marketing & Business Development Support

• Assist with lead generation activities.


• Support the promotion of client case studies, testimonials and success stories.


• Help coordinate webinars, networking events and workshops.


• Create promotional materials, presentations and marketing collateral.


• Support recruitment marketing campaigns and employer branding initiatives.


• Research competitors and market trends.

Analytics & Reporting

• Track and report on website, social media and campaign performance.


• Use marketing tools to analyse engagement, reach and conversion rates.


• Provide recommendations for improving marketing effectiveness.

AI & Marketing Innovation

• Utilise AI-powered tools to support content creation, research, campaign planning and marketing efficiency while ensuring all content aligns with the CUBE HR brand and values.


• Use artificial intelligence to assist in the creation of blogs, social media posts, email campaigns, video scripts and marketing materials.


• Identify opportunities to leverage AI technology to improve client services, internal processes and marketing performance.


• Monitor developments in AI, HR technology and digital marketing trends, sharing ideas and recommendations with the team.


• Support the development of AI-driven resources, guides and thought leadership content that positions CUBE HR as a forward-thinking HR consultancy.


• Assist in creating educational content that helps clients understand how AI can be used responsibly and effectively within the workplace.


• Use AI tools to analyse campaign performance, audience behaviour and market trends to improve engagement and lead generation.


• Explore opportunities to automate repetitive marketing and administrative tasks, improving efficiency and service delivery.


• Ensure all AI-generated content is reviewed, edited and quality-checked to maintain accuracy, compliance and professional standards.