Content marketing and Social Media apprentice
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Company: FRENCH ARABIAN PERFUMES LTD
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Location: Birmingham, B23 7RY
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Type: Apprenticeship
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Salary: Apprenticeship Minimum Wage
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Sector: Sales, marketing and procurement
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Ref: NAS-2000018582
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Application Deadline Date: 10/04/2026
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Start Date: 13/04/2026
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Positions Available: 1
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Working Week: 9.30 am to 4.30 pm, Monday to Friday with a 30-minute unpaid break each day.
Brief Description
We're seeking a creative, analytical, and results-oriented individual with an understanding of the digital marketing ecosystem and a passion for the beauty industry. As our Digital Marketing Specialist, you'll develop, implement, and optimise our marketing to increase brand awareness, drive traffic, & boost sales.
Training to be Provided
You'll be working towards a Multi-channel marketer Level 3 apprenticeship standard. An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
1-day per month training at Protocol Consultancy Services in Birmingham City Centre.
Weekly online training through Teams and portals.
Future Prospects
Full-time employment.
Vacancy Detail
- Content Marketing & Social Media: Collaborating on the creation of high-quality, engaging content (social media visuals/copy, product photoshoot, video concepts, blog posts) that resonates with our target audience and highlights the unique aspects of our perfume and fragrance offerings. Managing and growing our social media presence
- Affiliate & Influencer Marketing: Identifying and engaging with relevant affiliates and beauty/fragrance influencers to expand our reach and drive sales through partnerships
- SEO Strategy & Execution: Developing and implementing SEO strategies to improve organic search rankings and visibility for our perfume and fragrance product pages and content
- Performance Analysis & Reporting: Regularly monitoring, analysing, and reporting on the performance of all digital marketing campaigns using tools like Google Analytics
- Providing actionable insights and recommendations for continuous improvement and ROI optimisation
- Market & Competitor Research: Updating the latest digital marketing trends, consumer behaviour, and competitor strategies
- Email Marketing & Automation: Creating and managing engaging email marketing campaigns (newsletters, promotions, abandoned cart flows, welcome series)